We believe that “Snacking is a part of life and our passion makes it better”.
who we are
We produce iconic brands that satisfy snackers across the globe. With one of the largest distribution networks in the business and an advanced research & development team, we’re well positioned for the future.
what we make
We pride ourselves on making quality snacks for any occasion. Whether you’re looking to try something new or your old favorites, our snacks are perfect for your pantry, your lunchbox and everything in between.
why we matter
At Snyder’s-Lance we appreciate the importance of corporate social responsibility (CSR). Not only are we guided by our company’s history and values, it is our mission to support the community, protect the environment, and make our great products even better.
how we will succeed
Innovative New Products
Outstanding Partnership
Extraordinary Place to Work
Excellent Shareholder Returns
the history of Snyder’s-Lance
1909
Harry V. Warehime first began making pretzels for the Hanover Pretzel Company, which later became Snyder’s of Hanover
1913
Philip L. Lance, began selling roasted peanuts on the streets of Charlotte and soon after the Lance peanut butter sandwich cracker was born
1982
Lance, Inc. introduced the Home-Pak, a special packaged product designed to grow supermarket sales
1992
Snyder’s of Hanover introduced the Honey Mustard and Onion Pretzel Pieces
1999
Lance, Inc. purchased Cape Cod®, maker of high quality kettle chips with a distinctive crunch and unique flavor
2010
Snyder’s of Hanover and Lance, Inc. announced the merger of equals creating Snyder’s-Lance, Inc.
2012
Snyder’s-Lance acquiredSnack Factory® Pretzel Crisps®, the world's first pretzel-shaped cracker
2014
Snyder’s-Lance purchased Baptista's Bakery, Inc. an industry leader in developing innovative snacks. That same year, the company increased investment in Late July® Organic Snacks, creating another core brand for the company
2015
Introduced a new company logo and purpose statement. Also announced a new division called Clearview Foods focused on developing innovative and “better for you” snacking options
2016
Snyder’s-Lance acquired Diamond Foods®, including KETTLE Brand® and KETTLE® Chips, Pop Secret® and Emerald®. The acquisition strengthened the company’s commitment to “better for you” snacks and expanded its national footprint.
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